Munich, 2016
Store 3, 280 Equis
Author Javier J. Iniesta and Eli Cayuela
Client Munich
Location Zaragoza
m2 60
Builder Cartonlab
Photographer Jose Hevia
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Awarded with Bronce LAUS in 45th edition of Laus Awards, in Graphics Applied to Spaces Category. Selected in Arquia/Proxima 2014.

Generating a brand experience is a constant in all the projects we have done for Munich. In Zaragoza we have designed a shell that envelops the client, a skin generated from the repetition of the brand logo to infinity, thus creating a landscape difficult to forget for the visitor, a memory linked to the mark of the X.